Independent game studio · London

Building games
worth playing.

ALBERTO SERNA LTD is an independent game development studio creating engaging mobile and casual games, with a focus on delivering polished experiences for players on Google Play.

Mobile first Google Play focused Player focused
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01 / About the studio

Independent by Design.
Creative by Nature.

We believe the best game experiences come from clear ideas, careful craft and the freedom to iterate.

ALBERTO SERNA LTD is an independent game development company based in London, United Kingdom. We create entertaining digital experiences that are approachable, responsive and built to be enjoyed—particularly on Android mobile devices.

Our work brings together thoughtful game design and focused development. From an early mechanic to a polished experience, we pay close attention to gameplay, usability, performance and creative execution at every stage.

Google Play is a key publishing focus for the studio. We design with mobile players in mind and prepare projects for the practical demands of Google Play Console, including release builds, store presentation, testing, device compatibility and ongoing iteration after launch.

As a small studio, we value agility, purposeful scope and continuous improvement. That lets us stay close to the work, test ideas quickly and give each detail the attention it deserves.

View our company details →
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Creative Game Design

Clear mechanics shaped into rewarding, memorable play.

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Game Development

Focused technical execution from prototype to polish.

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Google Play Games

Mobile experiences designed and prepared for Android players.

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Player-Focused Design

Intuitive interactions with feel at the centre.

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02 / Company details

A studio built on a solid foundation.

Transparent, registered and ready to create. Our official company information is set out here for partners, platforms and service providers.

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Registered companyEngland and Wales
OFFICIAL RECORDCompany Information
Company Name
ALBERTO SERNA LTD
Company Type
Private company limited by shares
Jurisdiction
England and Wales
Registered Office
Apartment 406, 1 Camberwell Passage,
London, England, SE5 0AU
SIC Code
74100
Industry
Game Development & Interactive Entertainment
Platform Focus
Android mobile games for Google Play
Corporate information
03 / Our approach

Why ALBERTO SERNA LTD?

Independent thinking, disciplined execution and an uncompromising focus on how every game feels to play.

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Creative First

We approach every project with fresh ideas and a strong focus on creating memorable gameplay.

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Player Focused

Every interaction is designed around accessibility, responsiveness and enjoyable player experiences.

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Built for Performance

We develop lightweight, optimised experiences designed to perform reliably across supported devices.

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Independent & Agile

We can experiment, iterate quickly and remain focused on the quality of our games.

04 / What we do

From first idea to
final frame.

Focused capabilities for building compact, polished and engaging interactive experiences.

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Indie Games

Original ideas with a distinctive identity.

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Android Games

Mobile-first experiences created for Google Play.

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2D Development

Expressive worlds and precise mechanics.

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Casual Games

Easy to learn, satisfying to master.

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Gameplay Systems

Responsive rules that make play feel good.

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Game UI & UX

Clear interfaces with mobile players in mind.

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Play Console Releases

Structured testing and release preparation.

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Mobile Optimisation

Smooth performance across supported Android devices.

05 / Google Play focus

Designed for mobile.
Prepared for Google Play.

Our mobile game development work is focused on producing enjoyable Android experiences suitable for distribution through the Google Play Store.

We consider the wider release journey—not only the game itself. Projects are approached with testing, performance, supported-device behaviour, store assets, release preparation and update planning in mind.

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    Google Play Console workflowOrganised build, testing and release preparation.
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    Android device performanceResponsive play across supported screen sizes and hardware.
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    Store-ready presentationClear descriptions, visual assets and player-facing information.
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    Post-launch iterationUpdates informed by testing, stability and player experience.

Google Play and Google Play Console are trademarks of Google LLC. ALBERTO SERNA LTD is not affiliated with or endorsed by Google.

“
Great games don’t need to be complicated.
They need to feel good.

Our philosophy is simple: start with a strong mechanic, remove what gets in the way, and refine every interaction until it feels natural. Through careful polish and continuous iteration, simple ideas can become deeply satisfying experiences.

— THE ALBERTO SERNA LTD PHILOSOPHY
06 / Get in touch

Let’s build
something fun.

Have a business enquiry, mobile game partnership proposal or want to learn more about our Google Play-focused studio? Get in touch.

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ALBERTO SERNA LTDLondon, EnglandUnited Kingdom

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